Digital Marketer’s role encompasses a wide range of digital media , including social media , search engines , emails , content creation & online advertising. Their primary goal is to connect with target audiences , drive engagement & achieve business through digital marketing .
It is also known as ONLINE MARKETING .The promotion of brands to connect with potential customers using the internet and other forms of digital communication . This include not only email , social media & web based advertising , but also text and multimedia message as a marketing .